How Hotels Can Attract Gen Z Travellers
Sini. M
April 24, 2025
The new wave of travel is here — are you ready to meet it head-on? Born between 1997 and 2012, Gen Z is fast becoming the
Hotel Conferences & Trade Shows in 2025: Don’t Miss These Hotspots
Sini. M
February 19, 2025
It’s only the first quarter of 2025 – and yes, the hotel tech industry is set for an exciting year: groundbreaking innovations, evolving guest expectations, and
5 Things To Do Today To Improve Your Hotel’s Online Reputation
Nicky. M
November 14, 2024
Your online reputation is the window into your business for prospective guests. By doing these 5 things, you will be able to build and maintain a strong online reputation.
How to Build a Memorable Hotel Brand: Strategy & Examples
Nicky. M
October 10, 2024
As an independent hotelier, you can create a truly unique hotel brand that sets your property apart from the countless options travellers have. A strong, memorable
How to Use Hotel Dynamic Pricing Rules
Sini. M
August 21, 2024
Are your static rates keeping you from maximizing your revenue and occupancy potential? RoomRaccoon gives independent properties the ultimate competitive edge with dynamic pricing functionality included
Top Hotel Marketing Strategies: A Guide for Independent Hoteliers
Justine. S
August 21, 2024
What is Hotel Marketing? Hotel marketing is the set of strategies and actions you use to promote your hotel’s brand and offerings, with the ultimate goal
What is Hotel SEO?
Justine. S
July 31, 2024
Hotel SEO (search engine optimization) is a digital marketing strategy that improves a hotel’s online presence and increases its visibility on search engine results pages (SERPs).
What Is Rate Parity?
Sini. M
July 23, 2024
Rate parity, or price parity, refers to the policy of maintaining the same hotel prices across all sales platforms, irrespective of the fees levied by online
What Are the Best Hotel Booking Sites in 2024?
Nicky. M
April 30, 2024
Whether you have a spare room in your home, want to fill an apartment, or you’re the owner of a new hotel — whatever the case may be, you’ll want to advertise your property on an Online Travel Agency (OTA), wholesaler or a metasearch channel.
